Welcome to Your Escape

Experimental Book Design + Print Design 

What is Escapism?
Escapism is the tendency to seek distraction and relief from unpleasant realities, especially by seeking entertainment or engaging in fantasy. Escapism can be mental diversion from unpleasant or boring aspects of daily life, typically through activities involving imagination or entertainment. It can also express a desire to explore and learn new things.

I am constantly looking for ways to escape , to avoid one thing by engaging in something else. Consequently, I was prompted to think to myself- there has to be an explanation for this strong desire to disengage- perhaps a term that summarizes this tendency. This is when I thought of the word escape and what it truly meant in this context. A desire to escape or avoid reality, that is, our current circumstances by creating the illusion of an alternative reality.

My visual explorations into the subject resulted in a series of physical artifacts and books exploring and showcasing my research, findings, experiments, investigations and responses with regards to ESCAPISM and how we engage with it.​ I wanted to use my maximalist design language to reinforce the escape and also wanted the artifact to be non linear for the most part, as is our experience with escapism.

The final physical artifact is a collection of collapsable spreads illustrating the responses using text, image, colors and visual elements. Each page unfolds to reveal more information. I decided to create a container that houses all of these pages as a single physical artifact: like an escapism box, an object that allows for a different kind of escape.

ESC.png
Avishi_Jain_GD_Thesis_EscapeBook.gif
Layer 0.png
IMG_4885.JPG
IMG_4894.JPG
IMG_5005.JPG
IMG_5003.JPG
IMG_5001.JPG
IMG_5020.JPG
IMG_5018.JPG
IMG_5017.JPG
IMG_5010.JPG
IMG_5011.JPG
IMG_5013.JPG
IMG_4995.JPG
IMG_4996.JPG
IMG_5000.JPG
IMG_4999.JPG
Individual Spreads
Escapism_Book-13
Escapism_Book-13

press to zoom
Escapism_Book-11
Escapism_Book-11

press to zoom
Escapism_Book_part2-02
Escapism_Book_part2-02

press to zoom
Escapism_Book-13
Escapism_Book-13

press to zoom
1/22
Acetate Booklet Exploration
Layer 0.png
IMG_4773.png
IMG_4817.png
IMG_4816.png
Acetate_book.gif
What in Your Life are you trying to Escape?
IMG_4761.png
IMG_4757.png
Layer 0.png
IMG_4751.png
IMG_4748.png
Q3.gif
Ticket Designs
IMG_4872.JPG
IMG_4860.JPG
IMG_4873.JPG
Data Visualizations and Postcard Designs
Postcards-03.png
Postcards-06.png
IMG_4841.JPG
IMG_4845.JPG
IMG_4842.JPG
IMG_4847.JPG
IMG_4849.JPG
IMG_4850.JPG